In this ear of digital marketing, there are plenty of jobs that don't require experience and will train on the job, but there are also tons of marketing internships. Marketing interns can be like indentured workers, but they make consistent money, learn the tricks of trade and get on the inside track on their company.
Let's go into some digital marketing jobs:
Product Marketing Jobs
What is product marketing?
Product marketing fits into the overlap between marketing product and sales. Product marketers handle to-market positioning and messaging for new products and new features. As such, they focus on their both potential and existing customers Customers know hot to use products and the sales team know how to talk about the products they are selling.
Product marketers make sure that both the operations run smoothly and are consistent with one another.
Product Marketing Specialist
Average base pay: $68,000
Experience: 2-5 years or + 5 years
Skills: Strong verbal and written communication, able to multi-task.
Responsibilities:
- Conduct competitor research including seeking and analyzing competitor marketing materials.
- Strong skills to write blog posts about the products and other case studies.
- Check customer insights and stories to develop, implement and manage programs.
- Work with marketing tech, sales to help present product roadmaps.
Product Marketing Manager
Average base pay: $112,200
Experience: 3-5+ years
Skills: Excellent organization and program management skills, Communication skills.
Responsibilities:
- Organize and host clients meetings and forums to evangelize new products and gather feedback.
- Develop and maintain ongoing knowledge.
- Provide strategic messages to sales and marketing team to create templates, presentations and data sheets, content for website.
- Promote new features to both new and existing customers.
Product Marketing Director
Average base pay: $165,000
Experience: 6-9 years
Skills: Ability to handle multiple projects, tasks, ability to develop operational KPIs.
Responsibilities:
- Check performance metrics keys and communicate to stakeholders and organization.
- Work as an internal and external expert in product knowledge and implementation.
- Deliver an exciting product innovations that improve KPIs scale, scope, reliability of revenue to drive major business goals.
Social Media Marketing Jobs
Social Media Specialist
Average base pay: $47,300
Experience: 1-3 years
Skills: Solid writing and communication skills, Comfortable with the major social platforms and events.
Responsibilities:
- Engage with an audience on a daily basis by communicating with followers and and commenting on the posts.
- Maintain a brand
- Monitoring paid and organic social media campaigns
- Write blogs and discuss with the team for blog promotion.
Social Media Manager
Average base pay: $53,200
Experience: 3-5 years
Skills: Knowledge of graphics designing and adobe, knowledge pf basic SEO, expert in paid and social promotions, excellent in management.
Responsibilities:
- Develop excellent strategies to drive traffic to your blog or content.
- Create campaigns and execute them.
- Work according to the rules of engagement and increase it.
- Keep up with the new tech and implement this.
Social Media Expert
Average base pay: $61,200
Experience: 6-8 years
Skills: Understanding SEO, community management, excellent communication skills.
Responsibilities:
- Engage with community effectively, strong visual aesthetic.
- Aware about the new trends of social media and implement them.
- Determine the KPIs, embracing channel diversity.
- Understanding social media ads and analytics knowledge and check the insights about the audience.
Social Media Influencer
Average base pay: $100-$700+ per post
Skills: Ability to increase social media followers.
Qualification: 1K-100K+ Followers
Responsibilities:
- Develop social strategies to increase traffic to your content.
- Create a roadmap of social media campaigns and execute.
- Do collaborate with products, sales to determine business-prudent social messaging.
- Manage a healthy social media following.
Content Marketing Jobs
Content Marketing Specialist
Average base pay: $49,000
Experience: 1-3 years
Skills: Strong writing and grammatical skills, ability to meet deadlines, SEO best practices.
Responsibilities:
- Make a clear concept, research on keywords and do competitor research.
- Write SEO friendly or search friendly blog that provides value to readers.
- Have a general understanding of SEO including link building, image optimization, keyword research and copywriting.
- Write landing pages, newsletters, social media campaigns and other realed collateral.
Content Marketing Manager
Average base pay: $65,200
Experience: 3-6+ years
Skills: Excellent writing and grammatical, SEO skills, Analytics knowledge, team management skills, writing blog post.
Responsibilities:
- Use keyword research to generate blog topics.
- Managing a team and write with marketing tech and achieve business goals.
- Deliver content that generate demands and leads and influence the market and make it count to the sale.
- Collaborate with designers, product marketers for video production, case sutdies and other work.
Search Engine Optimization Jobs
SEO Specialist
Average base pay: $49,000
Experience: 1-3 years
Skills: Knowledge of SEO tools, strong writing skills, strong analytical skills, knowledge of search console.
Responsibilities:
- Support content teams on optimization projects to improve user engagement.
- Use keyword research.
- Develop link building strategies.
- Report on site and blog traffic.
SEO Manager
Average base pay: $67,500
Experience: 5-6+ years
Skills: Strong communication and organization skills, strong knowledge of Google analytics, knowledge of keyword tools.
Responsibilities:
- Work with team to ensure on-page, off-page and see that technical SEO is being applied.
- Assist with monitoring and developing social media content.
- Execute content, collect and analyze data and results and check SEO trends and insights.
Demanding Jobs
Demand generation is the process of driving interest in your business's products or services. Paid and organic marketing strategies (social media, blogs, ebooks, webinars what you have) drive sales-qualified leads.
Here are some jobs related to demand generation:
Digital Marketing Specialist
Average base pay: $67,000
Experience: 1-3+ years
Skills: Knowledge of adwords, Facebook ads, Instagram ads, all social media platform advertising, Google search console, analytics, Google tag manager, SEO.
Responsibilities:
- Assist in the execution of digital platforms including paid media, display and search marketing.
- Managing campaigns with your defined budget and check that accounts are pacing properly.
- Perform analysis, research new data and opportunities and use data to provide recommendations that support client growth.
Digital or Acquisition Marketing Manager
Average base pay: $79,800
Experience: 4-5+ years
Skills: Adwords, social media advertising, Google analytics, Google tag manager, Google search console, Bing ads, Knowledge about cost-per-acquisition and ROI.
Responsibilities:
- Plan and successfully manage channel budget.
- Develop reporting of a single day, week and month on channel.
- Analyze campaign performance data for improvement.
- Create good ad creative and landing pages.
ECommerce Jobs
Most commonly, eCommerce takes the form of online shopping in which goods are bought or sold over the internet. ECommerce has exploded over the last several years for a number of reasons- reduced costs, ease of access, inventory management.
If you have an eCommerce website then it is good enough for you to determining the format and features of a website in order to maximize purchasing and ease of navigation for customers.
Let's take a look on few jobs related to eCommerce jobs:
ECommerce Director
Average base pay: $111,800
Experience: 5-7+ years
Skills: Excellent written and verbal communication, able to do multi-task, hiring and developing high performing team
Responsibilities:
- Execute eCommerce strategy including lead generation, customer engagement.
- Make sure that the organization is evaluating issues of customer's point of view.
- Identify new sales initiatives to drive more online conversions.
- Analyze relevant eCommerce data
ECommerce Manager
Average base pay: $74,000
Experience: 3-5+ years
Skills: Good analytical knowledge, organized person, strong market knowledge (products, pricing, trends, strategies)
Responsibilities:
- Manage team and implement staff growth.
- Develop a financial plan that will maximize the resources.
- Evaluate KPI of eCommerce site's channel and monitor trends and performance.
- Mange products and product marketers.
Besides these jobs, there are few more that you should know about. Let's take a look on those jobs:
- Blogging: You can start your own blog. You can write posts on your blog that are search engine friendly. You can publish your blog and put int Google adsense and then you can earn a lot of money through it.
- Affiliate: It is the process of promoting other's products online and earn a commission. Most of the digital marketer started with affiliate marketing. It is the best platform to earn a huge income.
- Freelancing: You can work on the projects offered by someone and earn money through. It can make you and your work trustworthy towards your clients who are giving you the projects.
- Entrepreneur: You can start your own business, run your ads, generate leads like you can provide your digital marketing course for free, ebooks, webinars etc for making people interested in your business. This makes you the great entrepreneur and you can generate vast income.